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Tommy118
2021-04-27

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Spotify launches podcast subscriptions, and creators could make more money than they would through Apple

Spotifyon Tuesdaylaunchedits podcast subscription service in the U.S., giving creators more range in

Spotify launches podcast subscriptions, and creators could make more money than they would through Apple

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The move comes just one week after streaming rivalAppleannounced its...</p>\n\n<a href=\"https://www.cnbc.com/2021/04/27/spotify-launches-subscription-podcast-service.html\">Web Link</a>\n\n</div>\n","source":"cnbc_highlight","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Spotify launches podcast subscriptions, and creators could make more money than they would through Apple</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nSpotify launches podcast subscriptions, and creators could make more money than they would through Apple\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-04-27 20:47 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://www.cnbc.com/2021/04/27/spotify-launches-subscription-podcast-service.html><strong>CNBC</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>Spotifyon Tuesdaylaunchedits podcast subscription service in the U.S., giving creators more range in how they choose to make money. The move comes just one week after streaming rivalAppleannounced its...</p>\n\n<a href=\"https://www.cnbc.com/2021/04/27/spotify-launches-subscription-podcast-service.html\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"SPOT":"Spotify Technology S.A."},"source_url":"https://www.cnbc.com/2021/04/27/spotify-launches-subscription-podcast-service.html","is_english":true,"share_image_url":"https://static.laohu8.com/72bb72e1b84c09fca865c6dcb1bbcd16","article_id":"1180306556","content_text":"Spotifyon Tuesdaylaunchedits podcast subscription service in the U.S., giving creators more range in how they choose to make money. The move comes just one week after streaming rivalAppleannounced its own subscription podcast offering.\nPodcast monetization has been tricky for streaming companies to realize, since it’s been difficult to measure the return on an investment in podcast advertising, but more players have been putting weight behind the effort. Spotify, for example, has invested heavily into its technology with its “Streaming Ad Insertion” tool and $235 million acquisition of ad tech company Megaphone.\nSpotify’s new subscription feature is powered through Anchor, its creator platform. That will allow podcasters to mark episodes as subscriber-only and put them on Spotify and other platforms, the company said.\nIn an effort to draw more creators to the platform, Spotify is not taking a cut of subscription revenue for the next two years. The company said participating creators will receive 100% of their subscriber revenues, excluding payment transaction fees. Starting in 2023, the company is introducing a 5% fee for the tool. Apple, on the other hand, takes a 30% cut the first year and will then drop the fee to 15% in year two.\nThe company will launch the feature with 12 different podcasters, including NPR, and will open up to more creators in the coming months.","news_type":1},"isVote":1,"tweetType":1,"viewCount":376,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":5,"xxTargetLangEnum":"ORIG"},"commentList":[],"hasMoreComment":false,"orderType":2}